GOLD JEWELLERY
Indian culture is incomplete without Gold Jewellery. Gold Jewellery is used in all of the festivals, function and rituals in Indian culture.The possession of gold gives a feeling of happiness and satisfaction to many consumers. Belk argues about the role of Materialism in goods consumption. Gold is also a premium commodity and its consumption can be seen as a result of need for possession for building Self identity.
The Value addition to gold means the difference in the output value and input value of the raw material. For Gold Jewellery it consists of five major phase: Raw Materials, Refining, Manufacturing, Retailing and Consumer Beha viour.

Indian culture is incomplete without Gold Jewellery. Gold Jewellery is used in all of the festivals, function and rituals in Indian culture.The possession of gold gives a feeling of happiness and satisfaction to many consumers. Belk argues about the role of Materialism in goods consumption. Gold is also a premium commodity and its consumption can be seen as a result of need for possession for building Self identity.
The Value addition to gold means the difference in the output value and input value of the raw material. For Gold Jewellery it consists of five major phase: Raw Materials, Refining, Manufacturing, Retailing and Consumer Beha viour.

SILVER JEWELLERY

In the contemporary world, silver jewellery remains a popular choice for various reasons. The cultural significance in the history of silver jewellery spans diverse cultures, with Indian and Middle Eastern societies viewing it as a symbol of wealth. Native American culture attributes silver jewellery to spirituality and connection to nature. The affordability of silver makes it accessible to a broad audience, serving as an excellent option for quality jewellery without breaking the bank. Recognized for its durability, silver jewellery withstands regular wear and tear, maintaining its shine effortlessly. Moreover, despite being less expensive than gold or platinum, silver jewellery holds investment value, making it a tangible asset with the potential to appreciate over time.
CUSTOMISED JEWELLERY
It is not surprising that the market for custom jewellery will gain significant traction in the years to come. Custom jewellery offers the stunning and distinctive pieces that consumers today want. The customer feels more connected and is willing to spend more when purchasing custom jewellery from reputable jewellery manufacturers.
Due to consumer demand for pieces that incorporate personal preferences in terms of metals, metal colour (fine, rose gold, and yellow), diamond and gemstone quality, karat, engraving, etc., custom jewellery has become increasingly popular.

SILVER ARTICLES

Silver articles hold great importance even in today’s world. This is due to health reasons and their cultural, spiritual role. All the talk about aesthetics aside, there is a very traditional role that silver represent.
KHUSHI JEWELS brings forth before you the difference of various silver articles to bestow beauty and meaning in life. Whether enriching your home, celebrating an event, or finding a wise gift, silver is that one choice that never goes out of fashion.